Leveraging recruitment marketing analytics today is a must for any HR or talent acquisition professional. But, with so many different products claiming to give you the “best” information on your job advertising efforts, how can you know for sure which is giving you the most accurate picture of performance? It all comes down to attribution.

Attribution is the way analytics platforms assign credit for traffic and conversions, and they can differ from product to product. So, we wrote this free eBook to help you understand attribution models used in the recruitment industry, and the impact attribution has on your recruitment marketing analytics.

In this eBookyou'll learn:

  • What recruitment marketing attribution is
  • The different types of attribution models and how they work
  • Which attribution model Recruitics uses and why
  • The importance of proper recruitment marketing attribution and how it affects your strategy

Download your free Beginner’s Guide to Recruitment Marketing Attribution, today!